[Tap market potential and deepen international cooperation]
Release date:[18:32:45] Read total of[207]times

Since last year, China's e-commerce has played a positive role in promoting the recovery of consumption, promoting the integration of data and reality, and expanding international economic and trade cooperation, and the digitalization level in the business field has been continuously improved.


Consumer e-commerce stimulates market potential


Online promotion activities have a strong pulling effect. The Ministry of Commerce guided the holding of the "Double Shopping Festival" and the "618" activity in advance, which drove online retail sales from January to May to 5.77 trillion yuan, an increase of 12.4%, of which online retail sales of physical goods accounted for 24.7% of the total retail sales of social consumer goods, an increase of 0.8 percentage points over the January-April period. Service consumption was driven by strong growth, with online service consumption increasing by 23.2%, and inbound tourism sales on major online travel platforms increasing by 1.9 times. There were many bright spots in digital consumption, and AI-related products increased by 20.8%. The e-commerce platform has a large role in replacing old with new hubs, and the distribution range of related products has expanded to more than 96% of cities and towns in the country. In May, major categories such as washing machines, furniture and mobile phones accelerated, increasing by 33%, 21.3% and 20% respectively.


Industrial e-commerce promotes the integration of data and reality


The Ministry of Commerce will work with local governments to support e-commerce platforms to deepen the "transaction + industry chain" model, focusing on monitoring the growth of B2B platform transactions by 6.5%. The application of new technology has obvious effects, and artificial intelligence technologies such as graphic generation, intelligent product selection, and digital human duty help businesses reduce costs and increase efficiency, and the utilization rate has reached 2 to 30%. The "number of commercial development of agriculture" promoted the efficient docking of production and marketing, and the source of direct mining and other models drove the online retail sales of agricultural products to increase by 24.7%.


Silk Road e-commerce to deepen international cooperation


New memorandums of e-commerce cooperation were signed with Serbia and Bahrain, and the number of Silk Road E-commerce partner countries expanded to 32. China and Iceland have coordinated products and services in the field of e-commerce. The institutional opening up of the Shanghai Silk Road E-commerce cooperation pilot Zone was accelerated, and the results of three high-standard institutional innovations, including cross-border mutual assistance and customs clearance, were promoted in the Yangtze River Delta region. The Silk Road E-commerce Cooperation Research and training Center held more than 300 trainings for partner countries, established the Silk Road E-commerce international think Tank Alliance, and increased the number of national pavilions of partner countries to 26.


Steady progress has been made in digitization of the business sector


In-depth implementation of the Three-year Action Plan for Digital Commerce (2024-2026), together with nine departments issued the Opinions on Expanding cross-border e-commerce exports and Promoting the Construction of Overseas Warehouses. In the first quarter, the proportion of cross-border e-commerce in exports increased to 7.8%, driving export growth of more than 1 percentage point. China has actively created a favorable environment for digital enterprises to go overseas, and the scale of outbound direct investment in the digital sector has been expanding.


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